Dina Weisberger

Head of TV Partner Strategy & Development, Google
As the Head of TV Partner Strategy & Development at Google, Dina is responsible for driving the TV partnership strategy for Google Ad Manager’s publisher business. In this role, Dina focuses on advancing Ad Manager’s position in the TV ecosystem via technology partnerships, for video distributors and programmers. Prior to joining Google, Dina led ESPN’s TV and multimedia ad product strategy, following her experience managing their TV pricing, inventory and optimization strategy. Dina began her career as a national TV buyer at MediaVest, and has over 20 years experience in TV advertising buying and selling.

Dina joined Google in 2014, following 13 years of leading the TV pricing, inventory optimization and ads products strategy for ESPN/ABC Sports Customer Marketing & Sales. As Head of TV Partner Strategy & Development at Google, Dina works to bridge the digital TV and traditional linear TV ecosystems through partner engagements with TV technology providers (Operative, Imagine, clypd, etc.), as well as enabling solutions for the next generation of television.  She was the business lead for Google Ad Manager’s linear addressable TV solutions for set-top-boxes, and most recently led the launch of Android TV’s monetization efforts. Dina has also contributed to Google’s efforts across programmatic TV and measurement and is a go-to subject matter expert for TV business requirements at Google. Through her experience, Dina brings a unique perspective across traditional and streaming television, and enables our solutions for the ‘converged’ TV viewing world.